We talk a lot about the importance of communication, but what truly makes a message stick?
With the passing of Jesse Jackson, I found myself reflecting on a moment shared by one of his collaborators I went to school with, Father Michael Pfleger, who stood alongside him in the fight for justice.
A reporter once asked him a simple question about his time in jail for social activism. His answer wasn’t what you'd expect.
🎥 Take a look at this short video. I share what he said and how it relates to importance of storytelling.